Presentation Tips: 5 Quick Steps to Audience Engagement

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When delivering presentations, nothing is more important than connecting with your audience.

It doesn’t matter if you’re trying to close in on a deal or proposing a new project to the higher-ups. You can’t say that your ideas have been well-received if the audience can’t engage with your pitch. It’s not enough to pique their interest with a few video clips or anecdotes.

Before focusing on the spectacle, you must ensure your presentation is perfectly executed. Your ability to present with clarity and certainty is essential to audience engagement.

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Here are quick presentation tips to make sure your audience has an engaging experience:

Learn your presentation inside and out

I’m sure you’ve sat through a presentation where the speaker constantly stammered through their speech, trying hard to remember what to say next. No matter how attractive their material was, the uncertainty in their delivery probably proved to be distracting. To avoid being in a similar situation, you must learn every detail of your presentation.

Audience engagement rests in your ability to command attention. You can’t do that if you’re reading from your slides or fidgeting with note cards. The audience needs to see that you know what you’re saying. Take the time to rehearse your presentation as much as you can. You can also try the memory palace technique to memorize your key points.

Condense your PowerPoint deck

By now, we’re all familiar with “death by PowerPoint.” There’s no easier way to disengage an audience than by presenting them with slides loaded with too much information. If your slides are complete with indecipherable charts and text, take a step back and focus on your visuals.

Instead of filling your PowerPoint deck with bullet points and text, try to illustrate your points. Use images and other multimedia elements to articulate your ideas.

When dealing with data, you must decide which ones are the most relevant to your core message. Several online tools can help you with data visualization.

Tailor your presentation to the audience

Very few presenters consider the perspective of their audience. Their presentations often sound like generic spiels because of this.

How do you connect with something you’ve heard a million times before?  To stand out, you need to remember that the audience isn’t a homogeneous group. The people sitting in your audience are individuals with unique perspectives and opinions. In other words, audience engagement relies on your ability to personalize your message.

To get inside their heads, you need to ponder four important questions. Answering these will give you the necessary context to create a presentation that will pull your audience in:

  • Who are they?
  • Why are they coming?
  • What action do you want them to take?
  •  Why might they resist your message?

Keep everyone interested by creating soft breaks.

Audience engagement would be much easier if it weren’t for our short attention spans. With so many tasks begging for attention these days, it’s no surprise the average adult’s attention span is only a few minutes short.

As hard as you try to simplify your message and learn more about the audience, it’s hard to contend with everyone’s shifting attention.

That’s why presentation expert Carmine Gallo emphasized the importance of the 10-minute rule. If you lose the attention of your audience, you can re-engage them by creating “soft breaks” after every 10 minutes or so. Give them a chance to pause and digest new information by incorporating videos, demonstrations, and other activities.

Try to create an interactive environment by posing questions they can answer through polls or a show of hands. If you want to, you can also call up other people from your team to share a new perspective with the audience.

Deliver your presentation with passion and enthusiasm

Finally, lead by example. If your presentation delivery falls flat, your audience will quickly pick up on that. You can’t expect them to feel enthusiastic about the ideas you’re sharing if you’re mumbling through your presentation.

You need to show how passionate you are about your subject matter. That’s the only way to deliver a message that will make others feel the same way.

It isn’t hard to deliver a presentation that engages and connects with an audience. In five easy steps, you can easily ensure that your message sticks and stays with everybody.

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Featured Image: Steven Lilley via Flickr

How to Avoid Rambling in Presentations

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Rambling in Presentations

Rick Enrico

SlideGenius

Presentations don’t happen in a perfectly controlled environment. An audience member gets into a coughing fit. A baby starts to wail. A phone goes off, and a trail of conversations from afar can be heard. Each distraction comes with a perfectly choreographed moment of silence. And each second lost to distraction is a second gone to waste.

Some of the scenarios above do happen, but there is a preventable kind of distraction that often goes unnoticed. The unexpected sources of distraction are none other than the speakers themselves.

Who rambles?

1. Rambling as the Last Resort

The most obvious sign of rambling comes from unprepared speakers. Unprepared speakers struggle to deliver the message of their presentation. Their speech slows down, uh’s and um’s dot their speech patterns, and they disrupt themselves. There aren’t enough tips to help out unprepared speakers.

Core topics can’t be made up on the spot and there are a few options available to save the presentation and the speaker. Damage control needs to be done. Rambling only worsens an ill-prepared presentation. So stay on topic as much as possible. Relax for a few seconds and don’t show any more signs of panic.

When you’re in a state of anxiety, simply pause and take a breath.

2. Rambling Creates a Wall

A prepared, but anxious speaker shows the same signs of nervousness as the unprepared speaker. Take the same steps to calm down and relax. There’s no need to be nervous if the deck is crafted carefully and communicates clearly.

Rambling as a result of anxiety can be avoided by reframing a nerve-wracking experience in a positive light. So instead of fearing judgement from the audience, think of the positive reaction you’ll gain. And instead of worrying about the presentation, be proud from its inception to its completion.

3. Rambling as the Unintended Effect

On the other end of the spectrum, we have the overly prepared speaker. You might exhaust all talking points and start talking about something completely unrelated. Eventually, you could have gone too far ahead to get back to your original point. As a result, you might ramble some more, creating a vicious cycle.

An unprepared speaker fills the air with silence while an overzealous one fills the air with too much information. According to career consultant, Lea McLeod, you should learn how to regulate rapid speech by having a measured pace. The average person talks at a rate of about 125-175 words per minute while we can listen at a rate of up to 450 words per minute.

Also consider the amount of attention and focus listening requires. Then factor in the other thoughts that could be distracting the audience. Combined, those 450 words that we can supposedly process can end up much less in reality. Control your pace and stay focused on your topic by slowing down.

Re-focus

Which one are you among the three? All these candidates can take steps to minimize winding along in their presentations. Preparation is the most important step in creating a deck. Confidence is the most important factor in delivering a speech.

For the benefit of the audience, don’t speak too fast or too slow, and remember to relax and just breathe.

References

McLeod, Lea. “3 Smart Ways to Keep Yourself from Rambling.” 3 Smart Ways to Keep Yourself from Rambling. Accessed October 5, 2015. www.themuse.com
“Speech Rate – Is Your Speaking Rate Too Fast, Too Slow, or Just Right?” Write Out Loud. Accessed October 5, 2015. www.write-out-loud.com

Featured Image: SD Zoo” by Stephen Kruso from flickr.com

Maintaining Audience Attention in Your Presentations

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The British bank Lloyds TSB conducted a study on the cause of careless household accidents, and the results they gathered have some pretty broad implications. As quoted by Fortune.com, the average adult attention span has plunged from 12 minutes in 1998 to 5 minutes in 2008. Participants attributed their short attention span to stress and decision overload, both unavoidable in our fast-paced lifestyles.

With the advent of technology and the distraction of multiple screens — from our work laptops to our smartphones — holding one’s attention for longer than the usual is nearly impossible. That is, if you’re bored by the topic.

Considering this information, it seems that presenting to a huge audience has never been more difficult. Five minutes is barely enough time to make a positive impression. This is a huge challenge that presenters need to over come. Here are 3 key strategies to keep in mind:

Condense your slides

Try to present more information orally to reduce overloading your slides with too much text and data. The people in your audience can read much faster than they can listen to you talking. As we’ve discussed time and again, an effective PowerPoint deck acts as a visual aid. It doesn’t contain every sentence you want to share. Instead, it perfectly illustrates your main points through the use of images and other multimedia elements. Instead of packing your slides with a bunch of facts and figures, spend more time illustrating and articulating your points.

An emotional and physical connection might be more effective in capturing the audience’s imagination. This bond calls the attention of people whose minds were wandering off in the crowd, and engages those who are beginning to invest in what you’re saying.

Follow an intriguing narrative structure

Structure your presentation in a way that will surely engage your audience. There’s a reason why we can sit motionless in a movie theater for two hours, completely enamored by what we’re watching. Movies follow a great story arc that build suspense and intrigue. Effective storytellers know how to create anticipation that keeps viewers looking forward to what happens next. Following their example, your presentation can also work the same way.

Craft your presentation in a way that presents a problem (“what is), and slowly build your way towards a solution (“what could be”). The problem-tension-solution pattern roughly mimics the structure of classical Greek dramas, which research has found to be effective in eliciting powerful emotional response.

Create “soft breaks” 

According to presentation expert Carmine Gallo, the best way to re-engage the short attention spans of your audience is by creating “soft breaks” within your presentation. After every 10 minutes or so, give your audience some moments to pause by incorporating videos, activities, and demonstrations. You can also encourage audience participation by posing a question they can answer through a show of hands. If your presentation allows it, you can also call up other speakers from your team to offer the audience a fresh new perspective.

The Final Word

Capturing people’s attention can be a bit of a challenge, especially during a time when attention spans are beginning to drop, and people are constantly busy. But that doesn’t mean you have to make a plain, uninteresting presentation.

Engage people’s senses by keeping your pitch short and sweet, weaving a narrative around your presentation, and giving soft breaks in between. Follow these tips and you might just win new business!

 

Featured Image: Oliver Tacke via Flickr

4 Questions to Ask Yourself About Audience Participation

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When preparing a presentation, audience participation can enhance engagement, foster interaction, and improve retention. Here are four questions to ask yourself to ensure you’re effectively incorporating audience participation into your presentation:

1. What is the Purpose of Audience Participation?

  • Why ask: Defining the purpose of participation helps ensure it aligns with your presentation’s goals. Are you seeking feedback, engagement, or simply trying to keep the audience’s attention? Knowing the purpose will help you design meaningful interaction that serves your presentation’s objectives.
  • Follow-up: Are you looking to clarify complex topics, gather opinions, or encourage collaboration among the participants?

2. How Will Participation Add Value to the Content?

  • Why ask: Audience participation should enhance the delivery of your message, not distract from it. Think about how it can provide context, reinforce key points, or make your content more relevant. Participation that adds value can include live polling, Q&A sessions, or collaborative exercises.
  • Follow-up: Will the participation create a deeper understanding of the material or lead to greater audience involvement in the decision-making process?

3. What Methods Are Best Suited to Your Audience?

  • Why ask: Consider your audience’s size, knowledge level, and preferences. The methods you choose (e.g., live polls, discussions, interactive quizzes) must fit the audience’s comfort level and capabilities. A highly interactive session may work well for smaller groups, while large audiences may respond better to polls or Q&A.
  • Follow-up: Is your audience more likely to respond to structured interactions (like voting or live polling) or more open-ended participation (such as discussions or brainstorming)?

4. How Will You Manage Time and Control Over Participation?

  • Why ask: While participation is important, it can also derail a presentation if not managed properly. Have a plan for controlling time and keeping the conversation focused on your topic. Set clear boundaries for participation, such as time limits on questions or structured moments for interaction.
  • Follow-up: Will you need to guide the conversation back on track if it veers off topic? How will you handle dominant participants or difficult questions?

By answering these questions, you can strategically incorporate audience participation that enhances engagement, creates value, and maintains control during your presentation.